๐๐๐ฅ๐๐ฌ ๐๐จ๐ง’๐ญ ๐ฃ๐ฎ๐ฌ๐ญ ๐ก๐๐ฉ๐ฉ๐๐ง โ ๐ญ๐ก๐๐ฒ ๐ซ๐๐ฌ๐ฎ๐ฅ๐ญ ๐๐ซ๐จ๐ฆ ๐๐จ๐ง๐ฌ๐ข๐ฌ๐ญ๐๐ง๐ญ ๐ฆ๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐๐ญ๐ข๐ฏ๐ข๐ญ๐ข๐๐ฌ.
If you want to sell anything to anyone, you must understand their reactions, needs, wants, ego, and expectations.
๐๐ข๐๐๐๐ซ๐๐ง๐ญ ๐ฌ๐ญ๐ซ๐จ๐ค๐๐ฌ ๐๐จ๐ซ ๐๐ข๐๐๐๐ซ๐๐ง๐ญ ๐๐จ๐ฅ๐ค๐ฌ.
We arenโt all created the same way, and our behavioral patterns differ.
Some people buy from you simply because they want to belong.
Some buy because they believe your product or service will solve a specific problem.
And some people donโt even know what they truly need or want โ what they ask for is often not what they actually need.
Your job as a businessperson is to:
- Identify what they want to achieve,
- Prescribe exactly what they need to buy,
- And help them get what they truly want.
Every business-minded person should think like a consultant or doctor.
Listen to your prospective clients and give them honest advice โ but make sure that advice is also profitable for your business.
Diagnose before you prescribe.
(Every professional โ not just medical practitioners โ should understand this principle.)
As I often say:
โEvery one of us, in one way or another, has a problem.โ
Weโre all looking for the who, which, how, and what that can solve our problems.
We only give our time to people who have what we need or want.
Thatโs the law of self-interest.
In Summary:
If you want to sell to anyone, focus on them โ not on yourself or what youโre trying to sell.
Focus on their needs, expectations, beliefs, and desires, and youโll naturally get what you want.
My name is Olamilekan K. Adeshina, a Social Media Marketing Expert.
Ohelay Technology solves tech related marketing issues for business owners struggling with technology advancement.
Our services:
- Online presence management
- Website design
- Digital skills training.
Our mission is to empower indigenous businesses with innovative marketing and technology solutions that enhance brand impact and deepen customer loyalty.
๐ Contact Us Directly:
๐ wa.me/2349080045848
๐ง Email: sales@ohelaytechnology.com.ng